Motion design
Motion design in Lille, France: animated videos that explain your offer
Automiatik, a web and AI agency in Lille, France, makes motion design videos: short formats for social media, 60 to 90 second explainer videos and brand films. They suit businesses that want to explain an offer or a product without organising a shoot. An explainer video starts at €1,490 for 3 to 4 working days. A short format starts at €490 and takes 1 day.
Motion design means animating shapes, text, illustrations and sometimes 3D to tell an idea on video, with no filming.
What a motion design video is for
Explaining an offer
A complicated service becomes clear in a minute. Ideal at the top of your website or in a sales meeting.
Social media
Punchy vertical formats for Instagram, TikTok and LinkedIn, made to stop the scroll.
Ads
Short cut-downs for your campaigns, with one message and a clear call to action.
Product launch
A strong video to announce something new on your website, on social media and at trade shows.
Logo animation
Your logo comes to life to open your videos, presentations and posts.
In-store screens
Animated loops that read from a distance, for screens in your shop or on a stand.
The stages of an explainer video
Brief
Goal, audience, key message, length and formats: everything is agreed at the start.
Script
We write the words and the running order. You approve them before any illustration.
Storyboard
The key frames, shot by shot, so you can see the video before it is animated.
Animation and sound
Illustrations, animation, music and sound effects, plus a voice-over if needed.
Delivery in every format
Vertical, square and horizontal, ready for your website, social media and ads.
Motion design or live-action video?
| Live-action video | Motion design | |
|---|---|---|
| Ideal for | Showing places and people | Explaining an idea, a service, a figure |
| Logistics | Location, crew, actors, weather | None |
| Changes | Difficult after filming | Possible at every stage |
| Variations | Depends on the footage | Easy, several formats |
| Lifespan | Depends on locations and faces | Long, easy to update |
How much a motion design video costs
Each price reflects real working days, at roughly €400 a day. A 15 to 30 second short format takes one day: idea, animation, music and export. An explainer video takes 3 to 4 days: script, storyboard approved with you, illustrations, animation and sound. A brand film takes a week, with art direction, 3D elements and a professional voice-over.
Short format
From €490
A 15 to 30 second video for Instagram, TikTok or an ad.
- 15 to 30 seconds
- Logo or product animation
- Royalty-free music
- Vertical and square formats
Explainer video
From €1,490
Your offer explained in 60 to 90 seconds, for your website and your meetings.
- Script and storyboard
- Bespoke illustrations
- Optional voice-over
- Subtitles
- Versions for web and social
Brand film
From €2,990
A standout piece for a launch or your homepage.
- Full art direction
- 3D elements
- Professional voice-over
- Multi-format versions
Net prices: VAT not applicable, art. 293 B of the French tax code. Free quote, itemised line by line.
Know-how that started on social media
Before founding Automiatik, Louis Pottier created content for social media: short videos, motion design and community management for brands and creators. That is where he learnt what makes people watch a video to the end.
See our workTools and deliverables
Professional software
After Effects, Premiere Pro, Blender and Cinema 4D, depending on the style you want.
Music
Royalty-free music included, cleared for commercial use.
Voice-over and subtitles
Subtitles included and voice-over optional in the explainer video. Professional voice-over in the brand film.
Files ready to publish
Exports suited to the web, social media and ad platforms.
Frequently asked questions
How much does a motion design video cost?
At Automiatik, a short format starts at €490, an explainer video at €1,490 and a brand film at €2,990. The price depends on the length, the illustration style, the voice-over and the number of variations.
How long does it take to make a video?
1 working day for a short format, 3 to 4 days for an explainer video and 7 days for a brand film. Add the time you need to approve the script and the storyboard.
How long should an explainer video be?
60 to 90 seconds. Long enough to explain an offer, short enough to be watched to the end.
Do I need to provide a script?
No. We write the script with you after a conversation about your offer. You approve it before illustration starts.
Can I ask for changes?
Yes, at every stage: script, storyboard, then animation. It is one of the big advantages of motion design.
Do you deliver formats for social media?
Yes: vertical for Reels, TikTok and Stories, square, and horizontal for your website or YouTube.
Related services
Let’s talk about your project
Free quote, no obligation. We reply in under 1 hour.
Updated on · by Louis Pottier, founder
